Media

Cracking E-E-A-T: Your Blueprint for Google Visibility
This article on the Landscape Marketers blog expands on the ideas Chris London discussed in his interview with Pro Arb Magazine. It provides a deeper look at how landscaping and tree surgery businesses can apply Google’s E-E-A-T framework — Experience, Expertise, Authoritativeness and Trustworthiness — to improve their online visibility and build stronger trust signals.

ProArb article on E-E-A-T
Pro Arb Magazine (Oct/Nov 2025) featured insights from Chris London of Landscape Marketers on how arboriculture businesses can improve their Google visibility using the E-E-A-T framework — Experience, Expertise, Authoritativeness, and Trustworthiness. The article explains how to demonstrate real-world experience and credibility to boost rankings and build client trust.

ProArb article on Local Search Ranking
Pro Arb Magazine interviewed Chris London for its Aug/Sept 2025 issue about how tree-surgery businesses can attract more domestic clients through effective digital marketing. The feature shares practical advice on local SEO, Google Maps and automation.

How to Generate Quality Tree Surgeon Leads in 2025
In this article on the Landscape Marketers blog, Chris London outlines the most effective ways tree-surgery companies can attract higher-quality enquiries. He covers local SEO, review strategy, optimising landing pages and using follow-up processes to convert more homeowners who are searching for a reliable arborist.

How Landscaping Leads Can Be Increased Locally
In this article on the Landscape Marketers blog, Chris London outlines the most effective ways landscaping companies can increase local enquiries. He explains how to improve online visibility, strengthen Google Business Profile performance and create a clearer path for homeowners to contact the business.

SEO for Landscapers: Your Complete Guide to Being Found Online
This in-depth article on the Landscape Marketers blog outlines the key SEO strategies landscaping businesses can use to appear higher in Google. Chris London covers on-page optimisation, local search signals, content structure and practical steps service businesses can take to attract more homeowners searching online.